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Archive
You are not a Luddite!
The fact is, you know a whole lot about technology, and you have a brain that has grown up accustomed to, and using, technology in every aspect of your daily life.
4 Reasons You Might Be Afraid to Launch Your New Website … and what you can do about them.
Do you have a beautiful new website but for some reason are unable to launch it? Here are four reasons for this, and some suggested solutions.
Thinking of finally taking your business online in 2022? Here are 5 essential pieces of advice.
The best advice comes from a guru. Read Goodwin Creative’s top 5 bits of advice if you’re planning to take your business online in 2022.
Make a List. Check it Twice: SEO - Part 3
A check list of items to help you improve your SEO. This is another article in our series on SEO for small businesses.
Keywords and Keyword Phrases: SEO - Part 2
In Part I of this series, we talked about keywords and keyword phrases. These are some of the most important components to successful search engine ranking so let’s dig into them a bit more.
What Every Small Business Owner Needs to Know About SEO - Part 1
SEO is short for Search Engine Optimization. Today most businesses with websites understand that search engines, like Google, are key to reaching customers. In this series, we’re going to start at the beginning and help you solve the mystery of SEO.
Banner Blindness - It’s A Thing
When our clients ask about a banner carousel or slideshow at the top of their website we recommend they reconsider. Here are some of the reasons why.
Feeling Guilty About Social Media? You have better things to do!
Truth is, social media has only been a real player in the marketing field for about ten years. Businesses, on the other hand, have been successfully marketing themselves for thousands of years.
Is It Time to Freshen Up? Google loves fresh content
Having fresh content on your website is good for SEO. But what does that actually mean?
How you can use your website to promote your business
As the world starts up after the pandemic, more and more businesses are finding the opportunity to reopen and get back to work. Your website is a great tool for building your business and attracting new customers. Here are some ways you can use it.
Do you use email to Chat? If you do, here is how and why to stop.
Do you send out one line emails? Do you send out emails that don’t have content, just a subject line? Do you try to use email for conversations with a group? Here are ways to stop creating email bloat and start communicating more effectively.
And Oh! the phones you can purchase …
The number of Canadians who use their phone to access the internet has doubled over the past five years and today, almost 92 out of every 100 Canadians have and use a mobile phone. How do you look when they visit your website?
Shipping is a B%#!!: Sharing My eCommerce Learning Curve
Thinking of Setting Up Shop on Squarespace? Great idea! But have you looked into your shipping options? READ THIS! I will save you some time.
An Entrepreneur’s Tools: Part 4
Most of us are busy and wear a lot of hats. Creativity, stress management, focus and good health are important parts of good work habits. Sky tells us her favourite tech tools for managing wellness & work.
An Entrepreneur’s Tools: Part 3
Yvonne’s current digital toolkit helps her manage three pots of work: Marketing and promoting her business, sorting and editing photos, and getting photos to clients + storing photos after the fact.
An Entrepreneur’s Tools: Part 2
Sophia Kelly has been self-employed for 20 years. She works from home. In order to stay focused she’s developed some systems that work for her. Here are some of them.
An Entrepreneur’s Tools: Part 1
Entrepreneurs, over time, develop a box of tools and in this series, we’ve invited a few entrepreneurs to tell us about their favourites. And Jude Goodwin gets to start!
That Annoying Extra ‘s’ and Why Is It There?
What’s the difference between http and https, what is SSL, and why does that big warning screen show up sometimes when I’m surfing the internet.
Staying Connected
Self-distancing is good for the herd but it doesn’t have to be lonely. Here are some ways to connect using your home technology.
Balancing Work and Life - A Few Tips
Many entrepreneurs and small business owners find themselves in a situation where work seems to have overtaken all other aspects of life.