SEO Checklist
Basic SEO is included in all of our web design packages.
Website Settings
SEO Site Description (Your SEO statement/elevator speech one-liner)
Input Page Descriptions (you write, we update)
Format titles
Turn on AMP
Turn on SSL
Connect social media accounts
Update business information
Turn on Google and AI crawlers
Turn on Cookie Banner
Test mobile view
Graphics
Create social sharing image (this is the image people see when they share your pages on socials)
Create favicon/website browser icon. Yes you need this!
Keywords
Based on your website copy we:
Place keywords in H1 and H2 tags
Include keyword-rich paragraph on opening page
Add Alt-Text to Images (up to 15)
Optimize website title
Housekeeping
Clean up Not-Linked section
Create custom 404 page
Create basic Website Terms page (that you can then customize and make your own)
Setup Google Analytics and link to your in-house Analytics
Setup Google Search Console
Submit your site-map to Google
Bonus!
We’ll code a cute Cookie Banner, in line with your branding
We’ll create a social media- friendly version of your logo for your accounts
What you can do to improve your SEO
Add your website URL to all of your social media channels
Keep your site active by adding fresh content regularly (ie: blogging, updating pages)
If you have not already, create a Google Business Account and page and keep it updated with images and blog posts and respond to any reviews
Mingle and engage your audiences on the web
Get backlinks to your website by positioning yourself as an expert in your field:
guest post on other blogs
answer questions in online forums and Facebook groups providing relevant links to your website
get listed on your local Chamber of Commerce or other relevant directories
Read more from Squarespace here.
Need a deeper dive into yoru SEO? Ask us for a referral to a reputable SEO expert.